New Holland Agriculture, established in 1895 and headquartered in Turin, Italy, is a global manufacturer of agricultural machinery offering a comprehensive range of equipment, including tractors, combine harvesters, balers, forage harvesters, seeding equipment, and utility vehicles. With a legacy of over 130 years, New Holland is recognized for its commitment to innovation, sustainability, and customer-centric solutions, aiming to improve farmers' productivity worldwide. The company operates manufacturing plants and joint ventures across multiple continents, ensuring accessibility to advanced agricultural technologies for a diverse clientele.
New Holland’s Raven RS1 integrated guidance system helps Australian growers reduce guidance interruptions, improve steering accuracy and support precision spraying and spreading operations.
These next generation machines offer increased horsepower and advanced cooling alongside integrated yield monitoring and lifetime digital connectivity to help maximize narrow crop harvest windows.
CNH India introduced its new high-horsepower tractor variants and precision farming tools at the Krishi Darshan Expo 14–16 February 2026 to address productivity demands within the evolving automotive data ecosystem and digital supply chain.
New Holland has introduced an autonomous aerial atomization system to facilitate localized fluid application on complex and inaccessible agricultural fields.
New Holland introduces a twin-rotor combine harvester in Argentina designed to maximize productivity, automation, and agricultural data management for large-scale farming operations.