SEGULA Technologies opens a global engineering centre for agricultural technologies

Global engineering group SEGULA Technologies is opening its first global centre of excellence dedicated to agricultural vehicles and technologies in Brazil. Located in Curitiba, Paraná, one of South America’s key agricultural vehicle and equipment hubs, this centre of excellence will drive the design and industrialisation of advanced agricultural vehicles, supporting the industry’s growing demand for performance, efficiency, and sustainability.

Meeting the rising demand for agricultural innovation
The world’s second-largest exporter of agricultural and agri-food products, Brazil has become a major innovation hub for agricultural equipment, addressing important challenges like performance optimisation and decarbonisation. A key player in Brazil’s innovation and engineering ecosystem, SEGULA Technologies has now established a specialised engineering centre to accelerate the development of new generations of agricultural machinery.

A team of experts covering the entire value chain
This engineering office is gathering more than 40 experienced engineers in product development, automation, robotics, software development, and other engineering disciplines, covering the full spectrum of agricultural equipment development. The team will focus on enhancing vehicle and powertrain design as well as optimising industrial sites and processes. Their work will also help increasing production capacity, reduce agriculture’s carbon footprint, and develop predictive technologies for early plant disease detection.

For over 20 years, SEGULA Technologies, together with its styling subsidiary, Technicon Design, has been actively involved in the design, development, and optimisation of agricultural vehicles and equipment. This extensive experience will be leveraged to support the industry’s transition to more efficient and sustainable solutions. The new engineering centre will also integrate the artificial intelligence (AI) and digital transformation capabilities of SEGULA Technologies in order to boost the productivity of its customers.